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Entrepreneurial skills for Starters / Young Entrepreneurs in the Creative Industry – student manual


Publication date: 08-07-2020
Last change date: 08-07-2020
Uploader:  Pierre Maisonhomme

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Keywords: Creative Industry, Starters, Young Entrepreneurs, entrepreneurship, design thinking
Fields of knowlegde: Management, marketing
Language: Dutch

Abstract

This course will introduce you to entrepreneurship and design thinking. You will be grouped in teams, and together with your team, you will solve a problem by a client. The course is divided into eight modules. Each of them comes with a syllabus chapter, providing you with background information, and with links to additional materials (web articles, videos, etc.). Each module also contains practical assignments that you and your team members will work on.

Learning outcomes

Students: learn to empathise with target audiences and perform practical research for a problem become aware about ethical and sustainable thinking in their field and learn to reflect on the consequences know how to generate ideas based on research and how to create quick prototypes learn about motivation and perseverance and can apply certain analytical skills learn to wrap up work into the core elements relevant for a specific audience and are able to present them in a clear way







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